On the occasion of Bengali New Year Poila Baisakh, Star India is all set to roll out the HD version of its Bangla entertainers Star Jalsha and Jalsha Movies. The HD channels will go on air on 14th April.
Both HD channels will be available on various cable TV and DTH platforms such as Tata Sky, Airtel, Manthan, Digi Cable, Siti, Den Networks, Hathway etc.
The launch will be backed by aggressive 360 degree marketing and to attract the audience it will showcase a 100 episodic series Mahanayak starring Tollywood super star Prasenjit Chatterjee.